The Headline Takers

October 2022

New Balance athletes Bukayo Saka, Raheem Sterling, Sadio Mané and Timothy Weah don’t just make headlines, they take them for their own. To celebrate New Balance’s latest boot drop we utilised the print expertise of Mundial Mag to create a bespoke newspaper, ghostwritten by these four stars. 

The paper was distributed in a limited run at Classic Football Shirts in Shoreditch and was accompanied by an interactive digital version on the GOAL website.