Jason Wagenheim

Chief Executive Officer, North America

Jason leads Footballco’s strategic expansion across the U.S., Mexico and Canada. He oversees all commercial and content planning efforts, building partnerships and editorial initiatives that position Footballco and its portfolio of brands at the centre of the sport’s growing cultural relevance in North America.

Previously, Jason served as President and Chief Revenue Officer at Bustle Digital Group (BDG), where he oversaw all partner strategy, marketing, experiential and commercial sales across platforms. He also led high-impact, bespoke programs for the company’s brand partners. 

With over two decades of experience, Jason has held senior leadership roles at some of the industry’s most celebrated media brands, including Condé Nast Traveller, Vanity Fair, Entertainment Weekly, and Teen Vogue. He began his digital media career as Maxim magazine's first Online Advertising Director.

Jason holds both a B.A. in Advertising and an M.A. in Media Arts from the University of South Carolina.

Outside the office
Jason spends his free time hiking the trails on Long Island's East End with his vizsla, Levi, or out on the golf course trying (usually without success) to get his handicap index below 15. If he wasn't leading Footballco's US expansion, he'd be running a BBQ food truck, serving brisket sandwiches to surfers in Montauk, NY.