Social Video Lead
Location: New york, USA (HYBRID)
department: Content
Type: full time
Minimum Experience: MID-SENIOR
SALARY: $70,000 - $90,000
ABOUT FOOTBALLCOFootballco is a global, football focused, digital platform with an ambition to own the entire non-live football landscape worldwide and become THE digital destination for all football fans across the globe. Combining some of the most forward-thinking minds in football, an award winning creative and production function, as well as digital platforms that are loved by 400m fans globally, FC aims to own the digital fan ecosystem across the world’s biggest sport.
With 300 permanent employees across the world, FC is a diverse, disruptive, brave, dynamic, agile and fun organisation. Our work-hard, play-hard attitude supports these values – with the football fan always front of mind, leveraging a world class tech platform and our track record (since PERFORM) of being first to market.
We connect fans to football and brands to fans, come join us and be a part of it!
WHAT YOU’LL BE DOING:
You will be responsible for achieving our social audience and engagement growth targets in the US
Scan, identify and distil the content formulas that are winning on the dominant social media platforms that touch US soccer and soccer culture
Aggregate relevant winning content for our channels, and/or take inspiration to develop our own
Identify incremental opportunities to grow our audience and expand our reach on social media including collaborating with our video and creator partnership leads
Partner with our sales, strategy and video teams to secure revenue deals, and help to deliver compelling sponsored content
WHAT YOU HAVE:
Previous experience in social media role, including experience producing work for a variety of platforms and social networks, ideally at a sports publisher or creator
An expert in social video
Obsession with social media; deep understanding of what people want to share and what makes publishers successful
An understanding of the digital and social media landscape
A deep familiarity with analytics, data, and using data to drive insights and performance
Basic video shooting/editing skills
Strong organisational skills and ability to look ahead in content planning
An interest in and deep knowledge of the social web
Footballco is a global organisation and as such we are fortunate to have employees across a diverse range of backgrounds. We aim to build an environment that is inclusive to all and where everyone feels empowered to be their authentic self.
Footballco is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.