Account Director

 

Location : UK, London

department : CLient Services

Type : full time

Minimum Experience : Mid level


ABOUT FOOTBALLCO

Footballco is a global, football focused, digital platform with an ambition to own the entire non-live football landscape worldwide and become THE digital destination for all football fans across the globe. Combining some of the most forward-thinking minds in football, an award winning creative and production function, as well as digital platforms that are loved by 400m fans globally, FC aims to own the digital fan ecosystem across the world’s biggest sport.

With 300 permanent employees across the world, FC is a diverse, disruptive, brave, dynamic, agile and fun organisation. Our work-hard, play-hard attitude supports these values – with the football fan always front of mind, leveraging a world class tech platform and our track record (since PERFORM) of being first to market.

We connect fans to football and brands to fans, come join us and be a part of it!


ABOUT THE ROLE

The Commercial arm of Footballco is looking for a football obsessed Account Director, who will nurture and manage a number of our major client accounts. With a dedicated team you will strategically advise clients, ensure campaign plans are activated, reported on and optimised; and be at the forefront of new initiatives across our owned platforms.

If you’ve spent a number of years working in a senior position within an agency, rights holder or brand, delivering digitally and socially led football content marketing campaigns targeting sports fans; and if you truly understand the sports media landscape and the power of social media to engage with fans – then we want to hear from you!

WHAT YOU’LL BE DOING

  • Strategy & planning – work with central strategy, planning and creative teams to pull together innovative digital marketing campaigns to hit KPIs

  • Campaign activation – own the activation and optimisation of these campaigns and ensure they over deliver against predefined KPIs within the allocated budget

  • Creative understanding - guide content and creative teams using your understanding of media platform formats and styles of creatives that work best on each platform

  • Stakeholder management - develop a detailed understanding of all stakeholders, your clients ecosystem and build relationships

  • Team management – work closely with the Head of Client Services to build a team and culture that ensures everyone is clear in which direction they are pulling and incentivised to go the extra mile as well as managing and developing junior team members

  • Campaign reporting – keep across all campaigns and make sure timely and accurate reports are delivered to all key stakeholders – highlighting key learnings and insights that will ensure we are constantly evolving and progressing our approach

  • Up sell – always look for opportunities to unlock new projects and briefs

  • Renewals – manage the renewal process ensuing we are perfectly positioned off the back of successfully delivering campaigns to renew

  • Value add - develop ideas that add value to clients both from a business and relationship perspective

WHAT YOU HAVE

  • Extensive experience working in a senior account handling role within an agency, right holder or brand environment preferably in sport

  • Extensive knowledge of sports media, digital marketing and the social media space

  • Experience of working with brands, leagues or broadcasters on social media platforms

  • Excellent organisational and project management skills with the ability to juggle and prioritise multiple clients and tasks

  • Delivering client presentations

  • Managing budgets and invoicing

  • Strong attention to detail

  • Excellent people management and communication skills with the ability to communicate at all levels

  • Ability to work across multiple teams

  • A high degree of self-motivation

  • A committed, positive and proactive approach

  • Strong commercial awareness

Footballco is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. 

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