On this episode, Alex talks with Jenny Mitton, Managing Partner and women’s Sport Lead at M&C Saatchi Sport and Entertainment. Jenny has extensive experience in women's sport, including football, rugby, and cricket, having worked with some of the biggest brands and rights holders in the space.

Hear how Charlton Athletic are seeing the benefits on and off the pitch and using EDI to create a unique proposition for brand partners looking to reach young football fans.

On this show, we're talking with the team behind the CBBC football documentary series 'The Academy', a show for preteen children that focuses on the young players at Southampton FC's academy.

On this episode, we were invited to record at Manchester City’s Studio 1 to discover how the club’s creative content and production hub, City Studios, which includes a purpose-built facility in the heart of the club’s training grounds has supercharged the club’s branded content and fan-first video output.

How putting fans first, rejecting VAR and foreign money made the Allsvenskan the most popular league in Sweden

How purpose and community-driven USL team became one of the coolest clubs in soccer

The strategy behind and impact of megastar footballers in the Kingdom of Saudi Arabia, ft. KSA Ministry of Sport, Saudi Pro League, SAFF, and Lega Serie A

Crystal Palace and Mailroom Creative Agency: The evolving relationship between fashion and football

This show was recorded in December at Soccerex Americas, in Miami. Featuring, Russel Jones (GM, Marketing & Commercial Growth at Wolves), Rich Orosco (Chief Brand Officer at Los Angeles Football Club) and Owen Blackhurst (Editor at MUNDIAL).

With its name on seven football stadiums and more rumoured to be on the way, Sebastian tells us what Allianz look for when choosing stadiums to add to its portfolio and why it sponsors more stadiums than any other brand.

What brands need to know to activate at the biggest World Cup ever

Detroit City FC were founded from a community beer league and have been driving social change in the city ever since.

We're talking to Oscar-winning director Taika Waititi about his new film Next Goal Wins. The film tells the story of the American Samoa football team and their quest to score just one goal following their historic 31-0 humbling by Australia in 2001

Melissa Reddy on reporting the January Transfer Window and covering Jurgen Klopp's time at Liverpool